
Imagine having everything ready. The brand architecture locked. The positioning sharp.
A sales page that actually sells. Emails written and sequenced. Social hooks and content ready to go. The full launch suite, done.
Imagine going into your launch knowing the commercial wrapper around your event is as good as the event itself.
That every piece of copy, every angle, every touchpoint, from the first Instagram post to the moment someone walks through the door has been thought through and built properly.
No more staring at a blank page at midnight trying to write emails. No more sales page that doesn’t convert. No more launch that doesn’t reflect how good the event actually is.
You hand me one day. I hand you a full launch suite. That’s the deal.
"OMG I love it"
"When I read it all it brought a lump to my throat."
- Nicola Peake - BoldFest Founder
"She gave me language I didn't have"
"When Tori had finished presenting me my brand strategy, I thought "I'd be so jealous if this wasn't my business"
- CallyLouise Stewart - Founder of Degree of Interest
"The best I've ever seen"
"Tori absolutely blew our minds. The language, the positioning and the clarity she brought, in just one document is the best I've ever seen and it's made us genuinely excited about our own business"
- G Sabini-Roberts, Co-Founder, Rainbow Wise
The Event Strategy VIP Day starts with one full working day together going deep on your event brand, your positioning, and the full experience architecture of what you’re building.
Then I take it all away and build it. Within 15 working days, you have everything you need to go to market, not notes or a strategy deck, the actual assets - brand architecture, sales page and launch content written, structured and ready to use.
The Day
We spend a full working day going deep.
Your event brand architecture, your positioning, your big idea, your difference, your experience, your attendee journey, your launch angles. I help you finesse them and work them all out.
Everything gets decided. Everything gets locked. I extract everything I need to go and build.
The Build
I take everything from the day and build your full launch suite.
Brand architecture, messaging hooks, sales page, eight launch emails, social content hooks, social media posts and pattern interrupt ideas to make your online presence much more distinctive.
All written. All structured.
All ready to position and launch.
Ready to Launch
And not to crickets.
Within 15 working days, everything lands in your inbox.
Ready to hand to your team or upload directly.
The full suite, ready to launch.
And if you want expert help to launch and course correct as you go, we can talk about that as the next stage of your project.
Ready to get started?
Full event brand architecture, what your event stands for, its personality, its language, what it will never be. Positioned against its competitors.
Your sales page, written, structured and ready to give to your designer. A full messaging suite, hooks, 8 launch emails, 15 social media posts, pattern interrupt posts and ideas for your launch strategy. All designed to create excitement and get bums on seats.
You can add the full launch any time you like. If you want to be more hands off so you can do what you do best, let an expert with 20 years of high impact launch strategies handle it for you. POA.
£2500, includes all assets
Please ask for bespoke full launch packages